<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>John D&#039;Agostino&#039;s The Treachery of Images &#187; modern art</title>
	<atom:link href="http://treacherousimage.com/blog/wordpress/tag/modern-art/feed/" rel="self" type="application/rss+xml" />
	<link>http://treacherousimage.com/blog/wordpress</link>
	<description>Critical Discourse on Contemporary Art</description>
	<lastBuildDate>Tue, 28 May 2013 18:02:02 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.5.1</generator>
		<item>
		<title>Shadow &amp; The Light: Barbara Kasten</title>
		<link>http://treacherousimage.com/blog/wordpress/the-shadow-the-light-barbara-kasten/</link>
		<comments>http://treacherousimage.com/blog/wordpress/the-shadow-the-light-barbara-kasten/#comments</comments>
		<pubDate>Tue, 28 May 2013 15:15:58 +0000</pubDate>
		<dc:creator>John D'Agostino</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[abstract photography]]></category>
		<category><![CDATA[Barbara Kasten]]></category>
		<category><![CDATA[Bauhaus]]></category>
		<category><![CDATA[Brown vs Board of Education]]></category>
		<category><![CDATA[cliche]]></category>
		<category><![CDATA[Constructivism]]></category>
		<category><![CDATA[convention]]></category>
		<category><![CDATA[Edward Weston]]></category>
		<category><![CDATA[fine art]]></category>
		<category><![CDATA[incestuous]]></category>
		<category><![CDATA[medium]]></category>
		<category><![CDATA[modern art]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[Stieglitz]]></category>
		<category><![CDATA[synthesis]]></category>

		<guid isPermaLink="false">http://treacherousimage.com/blog/wordpress/?p=1274</guid>
		<description><![CDATA[<p>The medium of Photography has yet to have its Brown vs. Board of Education moment, happy to be separate but equal. What's refreshing about the photographs of Barbara Kasten is her cultivation of how it can be integrated with other disciplines, such as painting, architecture, or sculptural concerns.</p><p>The post <a href="http://treacherousimage.com/blog/wordpress/the-shadow-the-light-barbara-kasten/">Shadow &#038; The Light: Barbara Kasten</a> appeared first on <a href="http://treacherousimage.com/blog/wordpress">John D&#039;Agostino&#039;s The Treachery of Images</a>.</p>]]></description>
				<content:encoded><![CDATA[<table border="0" cellspacing="8" cellpadding="6" align="left">
<tbody>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col"><img class="alignnone size-full wp-image-1275" alt="kastbann" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/kastbann.jpg" width="780" height="215" /></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col"></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col">
<div class="aligncenter" style="width: 775px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;">-</div>
</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col"><span style="font-size: 40px; color: #333399;"><strong><span style="color: #333300;"> Shadow &amp; The Light: Barbara Kasten</span><br />
</strong></span></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col">
<div class="aligncenter" style="width: 775px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;">-</div>
</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col"></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col"></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col">
<div id="attachment_1281" class="wp-caption alignnone" style="width: 260px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/2.jpg"><img class="size-full wp-image-1281" alt="Barbara Kasten, Studio Construct 69, 2008, Archival pigment print." src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/2.jpg" width="250" height="315" /></a><p class="wp-caption-text">Barbara Kasten, Studio Construct 69, 2008, Archival pigment print.</p></div>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<div class="aligncenter" style="width: 275px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;">-</div>
<p><span style="font-family: Adobe Caslon Pro;">WORDS BY: </span><span style="font-family: Adobe Caslon Pro;"><a href="mailto:john@empireofglass.com">John D&#8217;Agostino</a><em style="font-family: Adobe Caslon Pro;"><br />
</em></span></p>
<div class="aligncenter" style="width: 275px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;">-</div>
</td>
<td><span style="font-family: Adobe Caslon Pro; font-size: 10px;"> <big><big></big><span style="color: #000000;"><big><span style="color: #000000;"><big><big><br />
</big></big></span></big></span></big></span></td>
<td></td>
<td style="width: 650px;" scope="col"><span style="font-family: georgia,palatino; font-size: 18px;">In many ways, the medium of Photography has still yet to have what I like to call its<a href="http://www.pbs.org/wnet/supremecourt/rights/landmark_brown.html" target="_blank"><em> Brown vs. Board of Education </em></a>moment<em>.</em> It still wants to be <em>separate</em> &#8211; but equal.</span><br class="none" /><br class="none" /><br />
<span style="font-family: georgia,palatino; font-size: 18px;"> And so what&#8217;s refreshing about the work of <a href="http://barbarakasten.net/" target="_blank">Barbara Kasten</a> even after some 30 years is her particular cultivation of how Photography can be successfully integrated with other disciplines, such as painting, architecture, or sculptural concerns.</span><br class="none" /><br />
<span style="font-family: georgia,palatino; font-size: 18px;"> Consider that for many long years, Photography had no spirited critics, no art fairs, no galleries whatsoever. It was the little <a href="http://askville.amazon.com/red-headed-stepchild/AnswerViewer.do?requestId=2473555" target="_blank">red-headed step child</a> at the dance, and was clearly not considered high Art. And yet of course, many of its finest practitioners longed to be at the big dance just like its bigger brothers, the far more supposedly serious and important mediums, like painting and sculpture.</span><br class="none" /><br />
<span style="font-family: georgia,palatino; font-size: 18px;"> Those Modern masters like <a href="http://ccp.uair.arizona.edu/item/234" target="_blank">Edward Weston</a> had an <strong>ingenious strategy</strong> to create this much sought after respect. They wanted Photography to be recognized as a &#8220;new and independent medium&#8221; containing its own &#8220;unique&#8221; potentialities and limitations, to have inherently &#8220;different&#8221; qualities than any other medium. Craving recognition desperately, Photography became obsessed with the goal of somehow becoming &#8216;<em>separate but equal</em>&#8216; &#8211; if it could never compete on the aesthetic terms of its bigger brothers, well then it would create its <em>own</em> system of values. Pioneers like <a href="http://www.metmuseum.org/toah/hd/stgp/hd_stgp.htm" target="_blank">Alfred Stieglitz</a> called for photography to have its own &#8220;distinct department&#8221; of Art.</span><br class="none" /></p>
<div id="attachment_1285" class="wp-caption alignnone" style="width: 391px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/3.jpg"><img class="size-full wp-image-1285" alt="Barbara Kasten, Construct LB/5, 1982. Polaroid. " src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/3.jpg" width="381" height="480" /></a><p class="wp-caption-text">Barbara Kasten, Construct LB/5, 1982. Polaroid.</p></div>
<p><br class="none" /><br />
<span style="font-family: georgia,palatino; font-size: 18px;">Of course, eventually<a href="http://artsy.net/gene/modernist-photography" target="_blank"> the great Modernists</a> did succeed in raising Photography&#8217;s status to that of the highest of high art, where it is, today, with its own little gallery down the museum halls, just like they always wanted.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">But today, many people are still unaware of some of the <em>costs</em> that came with this great success, this so called &#8220;separate department&#8221; of Art. For, possibly unlike any other medium, to achieve this unique status, Photography had to be <strong>conventionalized</strong>. It had to be <em>institutionalized</em> &#8211; to perhaps to a greater degree than any other medium. Certain things had to be in, others, <em>out.</em> The medium had to have some particular rules, some conventions, some <strong>cliches</strong> that necessitated and always somehow justified that separate gallery. And so of course there was always that inherent danger that if the medium ever starting looking or acting a little bit &#8220;too much&#8221; like those bigger brothers, that it threatened its own funding and livelihood. An almost <em>willful ignorance</em> happily developed.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">And so, fine art Photography, still to this day, relies on this false premise that every medium has its &#8220;own&#8221; discrete agenda, its &#8220;own&#8221; personal aesthetics. As a result, a kind of <strong>incestuous</strong> quality spawned in the medium, wherein it sought to isolate itself from other mediums and influences. Photography increasingly referenced only <em>itself,</em> and only its <em>own history</em>, seemingly oblivious to the wider world out there.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">This was very humorously brought home to me at a recent panel discussion for the <a href="http://www.aipad.com/photoshow/new-york/" target="_blank">AIPAD show</a> at Hunter College in New York on the history of Color Photography, where much of the discussion referenced the big &#8220;discovery&#8221; of color starting out with the seminal color work of photographers like <a href="http://www.metmuseum.org/exhibitions/listings/2013/william-eggleston" target="_blank">William Eggleston</a> in the 1960&#8242;s and 70&#8242;s. But Ms. Kasten sort of ruined this happy little narrative, by suggesting that unlike other photographers on the panel, to her, that&#8217;s not when she &#8220;discovered&#8221; color. Color was already &#8220;there,&#8221; she said, in fact, it was <a href="http://en.wikipedia.org/wiki/Autochrome_Lumi%C3%A8re" target="_blank"><em>always</em> there</a>. She just wasn&#8217;t thinking only like a photographer, assuming black and white was <em>the default</em>, or only, tradition.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">Think of someone like director <a href="http://popwatch.ew.com/2013/01/03/quentin-tarantino-pop-culture-references-video/" target="_blank">Quentin Tarantino</a>, and all the endless cinephile &#8220;movie and TV only&#8221; pop culture references in his films, and you will get a vibe for this kind of incestuous overtone I describe, one that lionizes <em>particular</em> influences, but eschews others. Even to this day, 100 years later, <a href="http://en.wikipedia.org/wiki/Pictorialism" target="_blank">Pictorialism</a> and so called &#8216;painterly&#8217; concerns are still marginalized, all those great Modernist photographers having finally succeeded in championing their more Purist notions of the photographic print and what it should &#8220;do&#8221; &#8211; and <em>not</em> do.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">Of course, someday Photography may just have to come to terms with all of this, and much like with the real Brown vs. Board of Education in the civil rights movement, realize what it may have to give up in its precious isolation to gain in a wider and more integrated <strong>synthesis</strong> with all of the Arts.</span></p>
<div id="attachment_1282" class="wp-caption alignnone" style="width: 410px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/1.jpg"><img class="size-full wp-image-1282" alt="Barbara Kasten, Studio Construct 125, 2011, Archival pigment print." src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/1.jpg" width="400" height="501" /></a><p class="wp-caption-text">Barbara Kasten, Studio Construct 125, 2011, Archival pigment print.</p></div>
<p><br class="none" /><br />
<span style="font-family: georgia,palatino; font-size: 18px;">Regardless, it is with a unique pleasure we consider the work of <strong>Barbara Kasten</strong>, who does not seem at all to be constrained by any of these limiting concerns. Quite the contrary, her influences are many and diverse, including <a href="https://en.wikipedia.org/wiki/L%C3%A1szl%C3%B3_Moholy-Nagy" target="_blank">Lazló Moholy-Nagy</a> and <a href="http://en.wikipedia.org/wiki/Bauhaus" target="_blank">the Bauhaus</a>, <a href="http://en.wikipedia.org/wiki/Constructivism_%28art%29" target="_blank">Constructivism</a>, <a href="http://www.pacegallery.com/artists/211/robert-irwin" target="_blank">Robert Irwin</a> and <a href="http://www.guggenheim.org/new-york/exhibitions/upcoming/james-turrell" target="_blank">James Turrell</a> to name just a few. And probably not by accident, unlike many a photography student today, she came to photography indirectly, trained initially as a painter in the late 1950&#8242;s, experimenting with sculpture and soft material in the 60&#8242;s, eventually turning to the two dimensional photograph only by the 70&#8242;s.</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">And this is where her <strong>sophistication</strong> is apparent. Balancing menace and elegance, Kasten synthesizes sculpture, painting and architecture to create new forms. Unlike many others, photography is <strong>material</strong> to her; she uses real space, rather than just, say, moving elements on paper, or working cameraless in the darkroom in the tradition of say the conventional photogram. Rather, she builds what she likes to call “Constructs” in her studio out of a variety of objects – Plexiglas panels, spheres, mirrors, pyramids, columns, paper, and then photographs them in light and shade.</span></p>
<div id="attachment_1283" class="wp-caption alignnone" style="width: 391px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/iv-b.jpg"><img class="size-full wp-image-1283" alt="Barbara Kasten, IV-B, 1980. Cibachrome. " src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/iv-b.jpg" width="381" height="480" /></a><p class="wp-caption-text">Barbara Kasten, IV-B, 1980. Cibachrome.</p></div>
<p><span style="font-family: georgia,palatino; font-size: 18px;"><br class="none" /><br />
Kasten&#8217;s images have weight and depth, sharp edges that hover above and hurtle down. Her work has the push and pull of a painting, but along with the complicated environment that only the light and shadow of the photographic can provide. As Estelle Jussim wrote: &#8220;They are theatre, sculpture, painting, light play&#8211;all masquerading as photographs.&#8221;</span></p>
<p><span style="font-family: georgia,palatino; font-size: 18px;">Her medium is photography, but it is not conventionally conceived.  Often they have a Freudian quality to them. It is hard to ignore all those dangerous, sharp edges, those pointy glass shards, and not imagine some kind of knife, some kind of weapon, penetrations.</span></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col">
<p><div id="attachment_1284" class="wp-caption alignnone" style="width: 260px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/4.jpg"><img class="size-full wp-image-1284" alt="Barbara Kasten, Construct III-C, 1980. Polaroid Print. " src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/05/4.jpg" width="250" height="309" /></a><p class="wp-caption-text">Barbara Kasten, Construct III-C, 1980. Polaroid Print.</p></div></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col"><span style="font-size: 18px; font-family: georgia,palatino;">Her abstractions are rife with ambiguity, a convergence of installation and lens made possible with light. The effect is much like that of a <strong>collage</strong>; an illusory puzzle piece &#8211; made only to be photographed.<br class="none" /><br />
Like a true photographer, light is both her medium and her subject, the activating agent if you will, of all her hazy constructions. But unlike other photographers, her work is not willfully ignorant of other aesthetic concerns, but quite on the contrary, happy to embrace them.<br class="none" /><br />
Cultivating a kind of inner meditation readily apparent in all the other mediums that clearly lurk within her dark confines, we are left to ponder these strange spaces, the materiality of these environments, their danger, their wonder, and their refined elegance.  •<br />
</span></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col"></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col"></td>
</tr>
<tr>
<td></td>
<td></td>
<td></td>
<td></td>
</tr>
<tr>
<td></td>
<td></td>
<td></td>
<td></td>
</tr>
<tr>
<td style="height: 5px;" colspan="4">
<div class="aligncenter" style="width: 775px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;">-</div>
<p>&nbsp;</p>
<p><span style="font-size: 16px; font-family: georgia,palatino;">Barbara Kasten is represented by <a href="http://bortolamigallery.com/" target="_blank">Bortolami Gallery</a> in New York, <a href="http://www.artnet.com/galleries/home.asp?gid=684" target="_blank">Gallery Luisotti</a> in Santa Monica and <a href="http://jessicasilvermangallery.com/barbara-kasten/" target="_blank">Jessica Silverman Gallery</a> in San Francisco. Her website is <a href="http://www.barbarakasten.net" target="_blank">www.barbarakasten.net</a></span></p>
<p>&nbsp;</td>
</tr>
</tbody>
</table>
<p>The post <a href="http://treacherousimage.com/blog/wordpress/the-shadow-the-light-barbara-kasten/">Shadow &#038; The Light: Barbara Kasten</a> appeared first on <a href="http://treacherousimage.com/blog/wordpress">John D&#039;Agostino&#039;s The Treachery of Images</a>.</p>]]></content:encoded>
			<wfw:commentRss>http://treacherousimage.com/blog/wordpress/the-shadow-the-light-barbara-kasten/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>R.I.P. Postmodernism &#8211; The New &#8216;Ism</title>
		<link>http://treacherousimage.com/blog/wordpress/r-i-p-postmodernism-the-new-ism/</link>
		<comments>http://treacherousimage.com/blog/wordpress/r-i-p-postmodernism-the-new-ism/#comments</comments>
		<pubDate>Sat, 23 Feb 2013 18:16:59 +0000</pubDate>
		<dc:creator>John D'Agostino</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Ai Weiwei]]></category>
		<category><![CDATA[Alex Prager]]></category>
		<category><![CDATA[Altermodernism]]></category>
		<category><![CDATA[art market]]></category>
		<category><![CDATA[attitude]]></category>
		<category><![CDATA[Cindy Sherman]]></category>
		<category><![CDATA[coin]]></category>
		<category><![CDATA[Damien Hirst]]></category>
		<category><![CDATA[death]]></category>
		<category><![CDATA[end]]></category>
		<category><![CDATA[enterprise]]></category>
		<category><![CDATA[Entrepreneurialism]]></category>
		<category><![CDATA[grand narrative]]></category>
		<category><![CDATA[Jed Perl]]></category>
		<category><![CDATA[Jeff Koons]]></category>
		<category><![CDATA[Martha Buskirk]]></category>
		<category><![CDATA[modern art]]></category>
		<category><![CDATA[movements]]></category>
		<category><![CDATA[Post Post Modernism]]></category>
		<category><![CDATA[postmodernism]]></category>
		<category><![CDATA[strategies]]></category>
		<category><![CDATA[Tracey Emin]]></category>
		<category><![CDATA[What Are You Looking At?]]></category>
		<category><![CDATA[Will Gompertz]]></category>

		<guid isPermaLink="false">http://treacherousimage.com/blog/wordpress/?p=988</guid>
		<description><![CDATA[<p>Over the past 20 years, there's been an ongoing pitched battle to coin the latest contemporary art movement, after the 'end' of Postmodernism. Will Gompertz's and Martha Buskirk's latest books may have just coined the new 'Ism to replace Postmodernism. It's called Entrepreneurialism, and it may be here to stay. </p><p>The post <a href="http://treacherousimage.com/blog/wordpress/r-i-p-postmodernism-the-new-ism/">R.I.P. Postmodernism &#8211; The New &#8216;Ism</a> appeared first on <a href="http://treacherousimage.com/blog/wordpress">John D&#039;Agostino&#039;s The Treachery of Images</a>.</p>]]></description>
				<content:encoded><![CDATA[<table border="0" cellspacing="8" cellpadding="6" align="left">
<tbody>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col">
<p><div id="attachment_992" class="wp-caption alignleft" style="width: 790px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/gomp-map780.jpg"><img class=" wp-image-992 " alt="gomp map780" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/gomp-map780.jpg" width="780" height="250" /></a><p class="wp-caption-text">Detail of Will Gompertz&#8217;s Map of Modern Art</p></div></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col"></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col">
<div class="aligncenter" style="width: 775px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;"><span style="color: #000000;">-</span></div>
</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col"><span style="font-size: 40px;"><strong><span style="color: #000000;"> R.I.P. Postmodernism:  The New &#8216;Ism</span><br />
</strong></span></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" colspan="4" scope="col">
<div class="aligncenter" style="width: 775px; height: 0; border-top: 2px dotted #6E6E6E; font-size: 0;"><span style="color: #993300;">-</span></div>
</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col"></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col"></td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col">
<div id="attachment_991" class="wp-caption alignnone" style="width: 260px"><a href="http://www.amazon.com/Creative-Enterprise-Contemporary-Marketplace-International/dp/1441188207"><img class="size-full wp-image-991 " alt="Creative Enterprise by Martha Buskirk" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/creative.jpg" width="250" height="386" /></a><p class="wp-caption-text">Creative Enterprise by Martha Buskirk</p></div>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<div id="attachment_990" class="wp-caption alignnone" style="width: 260px"><a href="http://www.amazon.co.uk/What-Are-You-Looking-At/dp/0670920495"><img class="size-full wp-image-990 " alt="What Are You Looking Atcrop" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/What-Are-You-Looking-Atcrop.jpg" width="250" height="382" /></a><p class="wp-caption-text">What Are You Looking At? by Will Gompertz</p></div>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</td>
<td><span style="font-family: Adobe Caslon Pro; font-size: 10px; color: #993300;"> <big><big></big><big><big><big><br />
</big></big></big></big></span></td>
<td></td>
<td style="width: 650px;" scope="col"><strong>What comes after Postmodernism?</strong><br class="none" /><br />
Over the past 20 years, there&#8217;s been an ongoing pitched battle to coin the latest contemporary art movement, after the &#8216;end&#8217; of <a href="http://en.wikipedia.org/wiki/Postmodernism" target="_blank">Postmodernism</a>, which, like <a href="http://www.vam.ac.uk/content/exhibitions/postmodernism/" target="_blank">The V&amp;A</a> or <a href="http://www.tate.org.uk/whats-on/tate-britain/exhibition/altermodern" target="_blank">The Tate</a> have told us, is now officially dead and buried.<br class="none" /><br />
Most attempts at a new terminology have not fared too well, sounding fairly ridiculous, be they <a href="http://en.wikipedia.org/wiki/Post-postmodernism" target="_blank">Post Post Modernism</a>, <a href="http://en.wikipedia.org/wiki/Metamodernism" target="_blank">Metamodernism</a>, <a href="http://en.wikipedia.org/wiki/Altermodern" target="_blank">Altermodernism</a>, <a href="http://en.wikipedia.org/wiki/Sensationalism" target="_blank">Sensationalism</a>, etc etc. Modernism was originally a terrible panic term (modern originally meaning &#8216;right now&#8217;) so lets hope we don&#8217;t have to endure another 100 years of bad terminology forced to use, negate or somehow reference what was actually a limited  term for historical purposes to begin with.   <br class="none" /><br />
It turns out however we may have arrived at a good compromise. Authors Will Gompertz, a former director at The Tate, &amp; Martha Buskirk have both recently written books discussing the trends of <strong>Entrepreneurialism. </strong><br class="none" /><br />
Gompertz coins the term in the last chapter of his <strong><em>What Are You Looking At?</em></strong>, an interesting London Underground ride through the past 150 years of Modern Art movements. He even creates a clever Tube map for us showing how movements in his eye merge into the next.</p>
<div id="attachment_994" class="wp-caption alignnone" style="width: 510px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/movements-500.jpg"><img class="size-full wp-image-994" alt="movements 500" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/movements-500.jpg" width="500" height="190" /></a><p class="wp-caption-text">Individual Train Line key to the different movements of Will Gompertz&#8217;s London Underground Art Map.</p></div>
<p>&nbsp;</p>
<p>As frame for Entrepreneurialism, Gompertz uses two different <a href="http://www.damienhirst.com/">Damien Hirst</a> exhibitions: the first in 1988 called <a href="http://en.wikipedia.org/wiki/Freeze_%28art_exhibition%29" target="_blank">Freeze</a>, the second twenty years later, when he went straight to <a href="http://www.nytimes.com/2008/09/17/arts/design/17auct.html?_r=0" target="_blank">Sotheby&#8217;s Auction House</a>, selling in the secondary market (with no primary, ie a gallery). What better example than the most &#8216;successful&#8217; artist of today? In both cases using exemplary <em>Entrepreneurial</em> spirit, first, in organizing his own exhibition, and second, cutting out the whole gallery system.</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col">
<p><div id="attachment_1087" class="wp-caption alignnone" style="width: 260px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/alex-prager_deborah.jpg"><img class="size-full wp-image-1087" alt="Alex Prager, Deborah, C Print. " src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/alex-prager_deborah.jpg" width="250" height="182" /></a><p class="wp-caption-text">Alex Prager, Deborah, C Print.</p></div></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col">In fact, Gompertz&#8217;s book itself could be viewed as work of Entrepreneurialism. This is because Gompertz is able to reconcile just about every prior modern art activity with an admiring eye. All are OK, none are bad. No matter how totally contradictory each movement may be, all are graced by the fact that their progenitors &#8220;invented&#8221; a new way of making art in their time, their &#8216;patent&#8217; if you will. This makes intuitive sense, for as a curator at The Tate, Gompertz must have had to do the same all the time, ie justify the attitude of <a href="http://www.tate.org.uk/art/artists/mark-rothko-1875" target="_blank">Mark Rothko</a> on one hand, and then <a href="http://en.wikipedia.org/wiki/Piero_Manzoni" target="_blank">Piero Manzoni&#8217;s</a> the next.<br class="none" /><br />
Thus, today, it is more about this Entrepreneurial spirit<em>,</em> and what <em>things look like</em>, than what the movement actually says or means &#8211; which is less important. This reminds me of a comment a curator once made to me on the similarities of <a href="http://www.moma.org/interactives/exhibitions/2010/newphotography/alex-prager/" target="_blank">Alex Prager&#8217;s</a> work to <a href="http://www.moma.org/visit/calendar/exhibitions/1170" target="_blank">Cindy Sherman</a>. In some ways, Prager&#8217;s work is in the style of Sherman, and might even be considered less &#8216;serious&#8217; compared to her Postmodern predecessor, but Prager&#8217;s is more fun, and for those who can&#8217;t afford a Sherman, well then a Prager might even just fool the neighbors . . .<br class="none" /><br />
Entrepreneurialism is more a working <em>style</em> than a movement with conceptual meat on it: an identifiable <em>attitude</em>, one that binds all the different styles of artwork out there together. If you can sell it to us, we will approve. <br class="none" /><br />
<strong><br class="none" /><br />
Martha Buskirk&#8217;s </strong>book<strong> </strong><a href="http://www.amazon.com/Creative-Enterprise-Contemporary-Marketplace-International/dp/1441188207" target="_blank"><strong><em>Creative Enterprise</em></strong></a> is especially relevant here in that her use of enterprising &#8220;economic terminology&#8221; is so easy and omnipresent that it would have seemed to completely overtake all else. She describes in painstaking detail fabricators, lifestyle consultants, artistic &#8216;services&#8217;, product lines, and star artists. Branding strategies, entertainment strategies, luxury goods, corporate crossovers, merchandizing, and product motifs. <br class="none" /><br />
The Market, if you will, is the Medium. What is admired now is not necessarily in the work, but rather, <strong>the artist</strong>: her professionalism, her chutzpah and her market reach. The work is literally Too Big to Fail (or now too big to remove).</td>
</tr>
<tr align="left" valign="top">
<td style="width: 275px;" scope="col">
<p><div id="attachment_1091" class="wp-caption alignnone" style="width: 260px"><a href="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/emin.jpg"><img class="size-full wp-image-1091" alt="emin" src="http://treacherousimage.com/blog/wordpress/wp-content/uploads/2013/02/emin.jpg" width="250" height="188" /></a><p class="wp-caption-text">Tracey Emin, My Bed.</p></div></td>
<td></td>
<td></td>
<td style="width: 650px;" scope="col"><br class="none" /><br />
This is the new <strong>Grand Narrative</strong>, the narrative of the <strong>Entrepreneurial Artist</strong>. That final nail into the coffin of Postmodernism&#8217;s supposed &#8216;skepticism&#8217; of grand, sweeping narratives.<br class="none" /><br />
For even if you hate everything Jeff Koons does and stands for, you sure do have to <em>admire</em> that business sense of his, right? Perhaps the better example here is actually Tracey Emin, for I would bet far more people actually &#8216;like&#8217;<a href="http://en.wikipedia.org/wiki/Jeff_Koons" target="_blank"> Jeff Koon&#8217;s </a>balloon dogs than <a href="http://en.wikipedia.org/wiki/My_Bed" target="_blank">Emin&#8217;s unmade bed</a>, which some find gross.  But we most certainly respect <em>the narrative</em> around Emin, her honesty and ruthlessness to reveal her innermost thoughts and feelings at all costs. This Entrepreneurial narrative defines and shields her works, no matter how much we may even dislike them.<br class="none" /><br />
<strong><br class="none" /><br />
A Culture of Enterprise</strong> is the spectre that haunts us today. And for better or worse, it&#8217;s probably here to stay. For good, and bad. On the positive side, this means that today&#8217;s artists will be constantly innovating new modus operandi to actually make work, and totally new <em>distribution systems</em> to then get that work to the viewing public. It will be an exciting time, where seemingly anything will go.<br class="none" /><br />
And yet, on the downside, this of course means we will have to put up with a lot of (potentially bad) commercialized art. Art designed first and foremost to sell, or be considered &#8216;remarkable&#8217; in a press-seeking context. We will struggle to question these new Entrepreneurial works more than ever before, because they will all employ an indestructible Technicolor DreamCoat of savvy marketing genius, and rags to riches artist narratives. •</td>
</tr>
<tr>
<td></td>
<td></td>
<td></td>
<td></td>
</tr>
<tr>
<td></td>
<td></td>
<td></td>
<td><br class="none" /><br />
<em>Update</em>:<br class="none" /><br />
For another excellent example of the triumph of the Artist Narrative, read Jed Perl&#8217;s tour de force in <em>The New Republic</em> of Ai Weiwei at The Hirschorn: <a href="http://www.newrepublic.com/article/112218/ai-wei-wei-wonderful-dissident-terrible-artist" target="_blank">Noble and Ignoble Ai Weiwei &#8211; Wonderful Dissident, Terrible Artist.</a></td>
</tr>
<tr>
<td style="height: 5px;" colspan="4"></td>
</tr>
</tbody>
</table>
<p>The post <a href="http://treacherousimage.com/blog/wordpress/r-i-p-postmodernism-the-new-ism/">R.I.P. Postmodernism &#8211; The New &#8216;Ism</a> appeared first on <a href="http://treacherousimage.com/blog/wordpress">John D&#039;Agostino&#039;s The Treachery of Images</a>.</p>]]></content:encoded>
			<wfw:commentRss>http://treacherousimage.com/blog/wordpress/r-i-p-postmodernism-the-new-ism/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
